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A Case Study in SEO

How We Increased Everledger's Page-One Rankings by 1386%

Everledger Homepage
The Customer

Everledger specialises in provenance primarily within the diamond, wine, and art industries, and utilises secure technologies, like blockchain, AI and IoT.

When we met Everledger, the owner was already a well-established individual in the blockchain technology industry. She had given TED Talks about blockchain and was rather well-known to everyone who knew even a little bit about the technology. Everledger, and the people behind it, were already considered authorities in their field. 

 

The problem was, Google didn’t know they existed. They had great off-page SEO, in the sense that there were mentions, reviews, and general buzz. But their website wasn’t optimised, so Google wasn’t ranking it properly.

 

In short, Everledger’s team needed an SEO agency that could develop a keyword strategy and on-page optimisation that would get them the Google rankings they very much deserved.

The Geeky Approach
Keyword Strategy
Technical SEO & UX
Backlink Strategy

The Results

Page-One Rankings
+ 0 %
Organic Traffic
+ 0 %
Organic Goal Completions
+ 0 %
Everledger Ranking Results Over Eleven Months

It wouldn’t be the smartest thing in the world to give away the details of our keyword strategy, but there’s nothing wrong with a little shameless self-promotion. Check out our results! The presented graph demonstrates the increase in ranked pages, page-one rankings, and ranked keywords over a period of 11 months starting from the day Everledger signed up with Geeky Tech. 

Click on the legend keys for more viewing options.

And of course, it’s all about client satisfaction.

Here’s what Everledger thought about the results

“Before we started working with the Geeky team, we couldn’t figure out why our site wasn’t getting more visitors. We thought we had done the right thing, but we had no idea how much is needed for a site to be successful. We’re so happy with the results!”

Patrick Degenhardt
Patrick Degenhardt

Head of Marketing - Everledger

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