Geeky Tech Partners With LiveBuzz to Make Event Websites Search-Ready From Day One
Event websites should do more than look good. They should be highly visible, measurable, and drive registrations from the get-go.
That’s why Geeky Tech has joined forces with LiveBuzz—event technology experts in the UK—to deliver SEO and GEO support as a core part of the event website ecosystem.
A Background on LiveBuzz
Our award-winning friends over at Livebuzz provide fully integrated solutions for events like trade shows and conferences.
Their services include:
- Custom registration technology with data capture and marketing support
- Interactive event websites with exhibitor hubs and seminar listings
Branded event apps for engagement and networking - Lead generation tools with detailed analytics
Exhibitor Manuals and Marketplaces - Onsite Badging solutions
All these services run through LiveBuzz’s LiveControl platform, giving organisers real-time visibility across their event operations.
Where Does Geeky Tech Fit in?
We’re here to capture, measure, and grow demand outside the platform – including organic search, discovery, and AI-driven visibility.
As part of the partnership, LiveBuzz will also receive access to Geeky Tech’s beta Enterprise AI GEO Optimisation Engine. This gives LiveBuzz early insight into how event brands are discovered and referenced across AI-driven search and LLMs, which helps them future-proof their platform and their clients’ visibility.
The result? Event websites that launch cleanly, perform better, and are built for how search works today…and where it’s heading next.
Why Does This Partnership Exist?
In our opinion, too many event websites are launched without proper technical SEO foundations, clean migrations, or reliable tracking. In many cases, GA4 and conversion tracking are incomplete, keyword strategies are an afterthought, and search visibility is only addressed once performance drops.
By that point, rankings are lost, event registrations suffer, and attribution becomes unclear.
This partnership closes that gap.
LiveBuzz will build powerful event websites and platforms, while Geeky Tech makes sure those sites are technically sound, visible in search, and fully measurable through GA4 and search reporting from the get-go.
In addition to baked‑in technical SEO, LiveBuzz clients working with Geeky Tech can expect:
- A carefully managed migration that protects existing search equity
- Full GA4 and Google Search Console setup from day one
- Ongoing optimisation aligned with both traditional search and emerging AI‑driven discovery
- PPC or geo-targeted support where appropriate
AI GEO Optimisation Access for LiveBuzz
Geeky Tech’s Enterprise AI GEO Optimisation Engine analyses how brands, events, and entities appear across AI-powered search experiences and generative answer engines. It provides insight into how events are referenced by AI systems, where visibility gaps exist, and how content and entities can be structured for future discovery.
This gives LiveBuzz a clear advantage as search behaviour continues to evolve beyond traditional rankings alone.